WATT A DEAL: Only 4% of drivers know you could charge an EV at home for less than a latte

New research released today reveals the nation is in the dark about EV charging costs, with only 4% of drivers knowing they could charge an EV at home for less than the price of a latte.

New data reveals the average Brit thinks EV at home charging is 10 times pricier than it could be, with almost two thirds (65%) admitting they have little to no knowledge about EV charging costs.

Research also revealed UK drivers spent an average of £48 on petrol the last time they filled up their tank, with over three quarters (77%) reporting worry about rising fuel costs. Meanwhile, over half (52%) drive less than they used to due to the cost of petrol, and half (50%) have missed out on a special event or family outing because they couldn't afford to fill up their car.

Today, E.ON Next opens its doors to EVerything £2.70, a world first grocer in Central London. The twist? The store only stocks items worth £2.70, the same price drivers could be paying to fully charge their EV overnight at home with the E.ON Next Drive tariff.^[1] The store boasts a range of goods with a £2.70 price tag, including four fifths of a shop bought coffee, one and a half loaves of bread, just under half a pack of toilet rolls and three quarters of a box of cereal*.

The experience launches to combat misconceptions around the cost of running an EV by showing that charging overnight at home can cost the same as everyday items.

EVerything £2.70 is open to members of the public from 9am to 5pm on 14 and 15 May at 36 Eastcastle Street, W1W 8DP. Visitors to the store will be able to shop the experience and take away one item for FREE**.

In line with the store’s opening, E.ON Next has partnered with economist Dr. Sofia Sanchez to highlight the savings different groups of people living in the UK could make on fuel if they switched to EV with E.ON Next***.

Dr. Sanchez’ analysis found high-mileage drivers, such as a salesperson covering 20,000 miles annually, could save more than £8,350 in running costs over three years. Meanwhile, in the same amount of time, parents who use their car mostly for school drop-offs, supermarket runs, and short commutes could save £2,510. A professional commuting regularly to work could also see massive potential savings of up to £3,797 over three years travelling 30,000 miles.

Dr. Sanchez found even lower-mileage drivers, such as university students travelling 5,000 miles, could save more than £1,600 across three years, while a retired person driving 6,500 miles in rural areas could be saving over £3,500.

Jean Coleman, Director of Commercial at E.ON Next, says: “There are common misconceptions when it comes to the costs associated with running electric vehicles, which is why we wanted to highlight the potential savings through our EVerything £2.70 experience.

“As more people in the UK look at ways to lower their energy bills and reduce impact on the environment by switching from fuel to electric, there are now means to achieve both. We want to help people get the best value as part of the UK’s transition to clean energy and empower our customers with innovative tariffs like E.ON Next Drive.”

^[1] Next Drive Fixed V7 offers fixed priced overnight EV charging via a home charging point at 6.7p/kWh between 12am and 7am. The £2.70 figure relates to charging a car with a 40kWh battery (40x 6.7=£2.68.) using a 7kW home charger in ideal conditions. Prices and comparisons quoted correct at time of issue. T&Cs apply.